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Balsera Communications Named Finalist for PRWeek Awards 2014
Agency shortlisted for Multicultural Campaign of the Year
MIAMI, Florida – December 5, 2013 – Balsera Communications, a leading U.S. Hispanic public affairs agency, has been named a finalist for PRWeek’s Multicultural Campaign of the Year by PRWeek for its innovative work with the National Hispanic Landscape Alliance (NHLA). The winners will be announced March 20, 2014 during the 15th annual PRWeek Awards in New York City.
This nomination gives credence to the exceptional work that Balsera Communications has come to be known for – mobilizing and empowering Hispanic audiences while simultaneously engaging policy makers and industry leaders.
“We are extremely pleased to be nominated as a finalist for this award,” said Balsera Communications President David Duckenfield. “At Balsera we pride ourselves on developing out-of-the-box ideas that translate into compelling campaigns.”
Since 1999, Balsera Communications has developed a reputation for being a forward-thinking agency that understands the multifaceted nature of the Hispanic market and its needs. Balsera has led Hispanic communications efforts for Fortune 100 companies and non-profits including UnitedHealthcare, Catholic Relief Services, the National Museum of the American Latino Commission, Obama 2008, and Vme Television, among others.
The PRWeek Awards recognize the best corporate, nonprofit, agency and education teams, and the work they produce. The awards will be handed out at the 2013 ceremony and will be determined by a panel of judges consisting of senior professionals from across agency, corporate, nonprofit, education and government ranks. For a complete list of the finalists, click here.
Balsera Communications is an award-winning, boutique public affairs and public relations boutique agency with expertise in U.S. Hispanic issues and messaging. Its team of experts provides full-service strategic communications to clients in the U.S. and around the world who are targeting the fast growing and dynamic U.S. Hispanic market. Their clients hail from a broad range of industries including Fortune 100 companies, non-profits, elected officials and government entities. Balsera Communications is based in Miami, Florida.
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bbrodigan or 561-471-1602.
Novick-Brodigan is a communications professional with over 20 years of experience in television news – a majority of that time as assistant news director and special projects manager at WPEC-TV, CBS 12 in West Palm Beach. Prior to that, she worked in television news in Macon, Georgia and Gainesville, Florida. Most recently, she served as communications director at the Arthur I. Meyer Jewish Academy in West Palm Beach, handling the school’s newsletters, public relations and social media. Novick-Brodigan has also worked as an independent television producer for “Komen for the Cure,” and as a freelance writer.
She plans to bring an awareness of the depth and quality of the cultural offerings available to both residents and visitors to the Palm Beaches. “Palm Beach County is my home, and I am so proud to represent an organization like the Cultural Council which serves our community’s artists in such a unique way,” she said.
“We are very excited about working with Bebe in promoting the work of local arts organizations and individual artists in Palm Beach County,” said Marilyn Bauer, director of marketing and government affairs for the Council.
Novick-Brodigan is a native of Miami Beach, and a graduate of the University of Florida’s College of Journalism and Communications.
For more information, please visit www.palmbeachculture.com.