Travel, Tourism & Lifestyle PR Firm Tapped as Agency-of-Record
for Orion Span, Innovative New Company Paving the Way in Space Tourism
Fort Lauderdale, FL (April 12, 2018) — Hemsworth Communicationstoday announced it has been hired as the public relations agency-of-record for Orion Span, an innovative new company in the midst of developing the first-ever luxury space hotel. Named after the magical light phenomenon that illuminates the Earth’s polar skies, Aurora Station (pictured right) will offer a once-in-a-lifetime, authentic astronaut experience with 12-day trips beginning in 2022.
“We’re incredibly excited to be onboard with Orion Span, helping introduce the world to a truly innovative, unforgettable travel experience,” said Samantha Jacobs, founder and president of Hemsworth. “Bringing to market the first-ever luxury space hotel, Orion Span is paving the way in space tourism, creating a turnkey destination that will get travelers into space quicker and at a lower price point than ever before.”
A 12-day journey to Aurora Station starts at $9.5M per person and deposits are now being accepted online at www.OrionSpan.com, at $80,000 each. Hemsworth has already begun execution of a comprehensive public relations strategy on behalf of Orion Span and Aurora Station, leveraging the agency’s extensive consumer travel, luxury and business media relationships to create awareness. The official launch took place during the recent Space 2.0 Conference in San Jose, California, and in the past week, Aurora Station been featured in more than 1,000 media outlets around the world including Robb Report, Conde Nast Traveler, CNN Travel, Fast Company, Space.com, World News Tonight with David Muir and more – ultimately leading to the first four months of reservations selling out. Hemsworth is also pursuing upscale brand partnerships to enhance the Aurora Station experience and will be showcasing the company’s executive team in various thought leadership campaigns.
The Orion Span team will be led by Kate Wark, who was recently appointed managing partner of Hemsworth’s newly launched NYC office, along with team members from Hemsworth Fort Lauderdale and Hemsworth Atlanta.
For more information, visit www.HemsworthCommunications.com. Stay up-to-date on the latest Hemsworth news by following @HemsworthPR on Instagram or by liking the agency on Facebook atwww.facebook.com/HemsworthCommunications.
About Hemsworth Communications
A dynamic, full-service agency, Hemsworth Communications caters to companies in the travel, tourism and hospitality industries, while leveraging experience within the real estate, philanthropy, entertainment, sports business, home and lifestyle product sectors. Services, among others, include brand communications strategy, media relations, promotions, guerrilla marketing, social media, cause marketing and event planning. Unlike traditional public relations agencies, Hemsworth is dedicated to crafting customized communications programs that are infused with personal, passionate client service and positively contribute to each client’s bottom line.
About Orion Span
Founded by entrepreneur Frank Bunger, and with a team of aerospace industry veterans with more than 140 years of combined space experience, Orion Span is a space technology start-up based in Houston, Texas and Silicon Valley, California. The company’s mission is to build and sustain human communities in space. With proprietary technology and an eye for fresh, sleek design, Orion Span has developed Aurora Station, the first-ever luxury space hotel – which will cater to both luxury travelers seeking authentic astronaut experiences and space agencies.
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