May 10: PRSA Miami: Navigating the Era of Alternative Facts


PRSA Miami Expert Panel: Navigating the Era of Alternative Facts


Wednesday, May 10, 2017
11:30 AM to 2:00 PM

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$20.00 Member Ticket

$30.00 Guest Ticket

$0.00 PRSSA Student Member


United Way of Miami-Dade – Center for Early Education Excellence
3250 SW Third Avenue, 2nd Floor
Miami, FL 33129

PRSA Miami Ethics Committee Presents:

"Navigating the Era of Alternative Facts: Restoring Truth and Trust"

Expert Panel Discussion with:

Nancy Ancrum
Editorial Page Editor, Miami Herald

A native New Yorker, Ancrum has worked at The Miami Herald since 1983. She oversees letters to the editor and designs the opinion pages and is a food columnist at the Herald.

Sergio Bustos
Senior Editor, POLITICO States

Former Washington correspondent and editor for 10 years, including five as The Miami Herald’s state/politics editor.

Kety Maria Esquivel
Sr. Vice President, Edelman Miami

Kety has over two decades of experience working with clients in the U.S., Canada, Latin America, Asia, Africa and Europe. She’s a former editor of BlogHer, and current blogger on the Huffington Post.

Alejandro Miyar
Associate, Berger Singerman

Alex was a former Dept. of Justice spokesman and press secretary to Miami Mayor Manny Diaz.

Virgil Scudder
Media Trainer and Author

Often referred to as “The Dean of Media Trainers,” Virgil is considered one of the world’s foremost communication experts. Prior to founding Virgil Scudder & Associates in 1990, Virgil headed the media training units of two of the world’s largest public relations firms, Hill & Knowlton and Carl Byoir & Associates.

PRSA Miami invites public relations professionals and the business community to take part in this year’s ethics discussion to analyze ways of dealing with lies and misinformation in the age of social media. Drawing on current and recent events, a panel of experts from business, law, the media, and public relations will address the ever-evolving ethics of communication at a time of eroding trust in essential institutions and a proliferation of misinformation and deliberate falsehoods on current issues.

Date: Wednesday, May 10, 2017

Venue: United Way of Miami-Dade – Center for Excellence in Early Education
Mainstage and Celebration Terrace, 2nd Floor

Free parking in garage.

Time: 11:30 a.m. to 1:30 p.m. (lunch provided)

Tickets: $20 PRSA Members / $30 Non-Members / Free for PRSSA students


11:30 a.m. Registration
12:00 p.m. Program Begins
12:00 -1:15 p.m. Discussion
1:15-1:30 p.m. Q&A